When I decided I wanted to be a writer, back in the miasmal swamps of prehistory, I was writing on an electric typewriter and using a lot of correction tape, Wite-Out, and erasers. Inevitably I did a lot of retyping when a page became too messy for submission. I also borrowed an idea from Ray Bradbury, who used 3×5 index cards to jot down story and title ideas. When he wanted to start something new, he could simply pull a card out of his little file box and let inspiration strike. I’ll pause a moment to let the kids Google “electric typewriter” and “Wite-Out” and “index cards.” There. Yes, we used to use those things.
It was all very simple. Write story. Look up markets in the Writer’s Market. Affix appropriate postage to envelopes. Mail story. Get rejection slip. Rinse. Repeat. That’s what you did. Writers who paid a fortune to get a box of hardcovers printed by a vanity press were generally suckers who wound up with a lot of extra insulation in their attic. But now we’re in the twenty-first century, and it’s a whole new ballgame.
Back in the day you really didn’t have to wonder how to be a writer. You just wrote and submitted. Boom. Now you can spend days surfing the net just researching self-publishing, traditional, hybrid, and what to do or not to do to best pursue each of those labels. Plus, buzzwords: platform, online presence, social media.
A few months ago, as I pursued freelance editorial work, I contacted an online business that’s a perfect example of the new publishing. A collective of freelancers that helps authors get published in both eBook and print formats, providing editorial and design services. I was hoping I might get some editorial work with them. But their response was “Hey, great resumé for both editing and writing . . . but can you produce eBook files?”
Ouch. Reality punch in the face. These days, you can’t simply be an editor, you also have to do eBook design. You can’t just be a writer, you also have to be a publisher. Agents are also trying to find their way in this new world, and they find themselves working with writers who aren’t interested in traditional publishers, which used to be the whole purpose for an agent.
Everyone’s trying to figure out what to do and how to do it. It reminds me of Jack Lemmon’s character in Glengarry Glen Ross, the old-school salesman, Shelley “The Machine” Levine, desperate for some good leads to reenergize his sales and keep his job. Writers, editors, agents . . . we’re all looking for some good leads so we can just get back to what we love doing.
As for me . . . I’m teaching myself a lot more about eBooks. I’ve got software for creating eBook files. I’m looking at my backlist of stories from two angles: what will I self-pub, and what will I continue to pursue traditionally. Long ago I came up with a name for my own imprint and got a simple logo designed (that’s it, there at the top of this post). We’ll see what happens. Stay tuned.